Calling all food lovers! Taste of Hillcrest is back and serving up the ultimate neighborhood food crawl. More than 25 of Hillcrest’s most talked-about restaurants, bars, and eateries come together for one delicious afternoon of bites, sips, and exploration. This self-guided walking tour lets you eat your way through Hillcrest’s diverse culinary scene—from bold global flavors to classic comfort dishes and everything in between. Grab your friends, come hungry, and experience Hillcrest at its most flavorful!

2026 Tickets & Lineup Coming Soon!…

Will Call Locations

In order to prevent long lines at participating restaurants, guests have the option to select one of two check-in stations when they purchase their ticket. Guests who purchased tickets online must bring the printed ticket (or ticket saved to your phone) to their chosen Check-In Station to receive their official Event Map. Day of Tickets will be available at both check-in stations.

Check in locations: Coming soon!

After you have received your official Tasting Card and Event Map, enjoy your time in Fabulous Hillcrest! Since this is a self-guided walking tour, feel free to explore the neighborhood at your own leisure. We recommend starting from Park Boulevard and heading west to 3rd Avenue to avoid the crowds!

Ticketing

Indulge in the ultimate foodie experience at Taste of Hillcrest! Enjoy a flavorful journey through one of San Diego’s most vibrant neighborhoods, sampling delicious bites from top restaurants, cafés, and eateries.

Ticket Pricing Tiers:
Early Bird – $35 (Limited availability – get yours before they’re gone!)
General Admission – $40 (Standard pricing while supplies last)
Last Chance – $45 (Final tickets – don’t miss out!)

Secure your ticket today and treat your taste buds to an unforgettable culinary adventure!

Tips and Tricks for getting the most out of the Taste of Hillcrest.

We've got some exciting tips to help you get the most out of Taste of Hillcrest this year! Taste of Hillcrest is one of the oldest tasting events in the City and we want to make sure you get the most our of it.

Tip #1: Discover our two Will-Call locations. Checking into the event is easy. Bring your bar code on your phone or your printed ticket (you would have received an email) to one of our two will-call locations to get your map and ticket. The east location is at 1601 University (University and Herbert) and the second location comin soon.

Tip #2: Follow the balloons. Each of the participating locations at the event will be marked by white and orange balloons. They'll also have posters indicating what number location they are. So when you're walking through the neighborhood keep you eye out for the balloons to find your way.